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Rebecca waterfield

Creating Your Ideal Client Persona

Creating Your Ideal Client Persona

What’s the first thing you should do before you decide to kick off any marketing strategy for your business?  You might think it’s to work out your budget, decide on ...

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Why is brand consistency important?

Why is brand consistency important?

Every person who represents your business, in any way, must embody your brand and respect the guidelines that come with it - as well as understanding that it builds brand ...

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From Bricks to Clicks, The Benefits of Shopify for Liverpool Businesses

From Bricks to Clicks, The Benefits of Shopify for Liverpool Businesses

We think it’s safe to say that 2020 was a waste of a wall planner but when it came to ecommerce, around a decade of growth was packed into a […]

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HOW IMPORTANT IS VIDEO CONTENT IN MARKETING?

HOW IMPORTANT IS VIDEO CONTENT IN MARKETING?

The short answer: very. A 2020 study has shown that 88% of marketers claim that video gives them a positive return on investment. This is a sharp contrast to just […]

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BE REAL, BE RELATABLE AND BE CONSISTENT – WRITING WITH AUTHENTICITY!

BE REAL, BE RELATABLE AND BE CONSISTENT – WRITING WITH AUTHENTICITY!

CHANGE YOUR MINDSET TO MENTOR: Don’t come at your content marketing from a position of selling. Come at it from a position of adding extra value. What insights or advice ...

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SHOPIFY – MAKING ECOMMERCE EASY

SHOPIFY – MAKING ECOMMERCE EASY

Selling products and services online is no new thing, and if you’re one of the many who are considering growing your ecommerce store then there has never been so much […]

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