Baltic Creative Digital House, Studio P, 44 Simpson St, Liverpool L1 0AX

The Brief

Our client came to us with a clear vision of what she wanted in order to shake up the health and wellbeing industry and lead the way when it comes to coaching and personal development.

The brief was to create a subscription based website offering online coaching, classes and access to a range of courses from meditation to support for performing arts students which, as an actress and qualified life coach, she is in the perfect position to deliver.

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The Process

After a series of initial meetings to really understand what Gemma needed, the first job was to create a strong brand that would become synonymous with Mind and Wellness. Our graphic designer delivered a clean and modern set of guidelines and then designed the layout of the new site, incorporating bespoke imagery taken by our photographers.

The site needed a number of functions:

  • Information about Gemma and what her vision for Mind and Wellness is
  • An informative home page geared towards people signing up to become members of this new online community
  • Information on a number of programmes and courses that people can sign up to as part of a group or on a 1 to 1 basis
  • A multi purpose payment portal allowing for one off sales and monthly membership subscriptions

Using WordPress, the web team crafted a site that is sleek, on-brand and fully mobile-responsive.

The main challenge was integrating with a video-on-demand API service. After rigorous testing and development, we implemented the best platform to suit our client’s needs and allows her to upload courses and classes and her clients can easily access and search for the ones they need.

The Outcome

A truly bespoke website that can grow and develop as Gemma’s business grows. She can add in courses herself and manage subscriptions and payments quickly and easily. Gemma already has expansion plans including ‘off the shelf’ courses that will be downloadable from the site as well as free trial periods and lots more.

This was a long build given its complexities and bespoke design, but the outcome is a stunning, user-friendly website that works!

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Ready to take your digital marketing to the next level? We’re here and ready to talk you through your options and help you really make your mark online.

Get in touch now to chat to one of the team or book a free consultation at a time that works for you.

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