Paid Media Manager

LOCATION: Liverpool City Centre (Office Based)

As a fast-growing digital marketing agency, we care as much about you and your wellbeing as we do our clients’ businesses.

We’re big on our social responsibility too and have a culture that promotes personal development as well as professional growth.

Based out of our office in Baltic Creative’s Digital House, you’ll be part of a team working together to inspire business owners to think bigger and do better!

We’re ambitious, experienced and results driven and run on a diet of coffee and dreams.

If you’re a creative, proactive paid media professional with experience of both paid social and PPC and you’re ready for a new challenge then we could have the perfect home for you!

You must have a minimum of 2 years’ agency experience and this is not a flexible role so please, no recruiters or applications for remote working.

Key Responsibilities:

  • Build and maintain both direct response and above the line digital advertising campaigns across multiple channels including Facebook, Instagram, Linkedin, Google Ads, YouTube and TikTok.
  • Analyse KPIs on a daily basis to allow for optimisation decisions to be made.
  • Monitor and review keyword bidding, daily and monthly budgeting, clicks, quality score and other important campaign metrics.
  • Plan catchy creative and graphical ad designs to attract the buyer’s attention.
  • Provide suggestions and execute best strategies for most relevant keywords, campaign structuring, targeting, display network, etc as per the client objectives.
  • Generate and analyse weekly and monthly reports and find out the improvement areas
  • Keep pace with search engine industry trends and developments.
  • Provide a monthly, in-depth report for your Client Services Manager.
  • Provide support and in-house development for your team
  • Review competition strategies, strengths and opportunities.
  • Manage the advertising budget spend across all required channels to ensure optimal efficiency and to demonstrate we are meeting target KPIs.
  • Establish audience, targeting and creative tests across all advertising channels in order to improve advertising tactics and techniques.

Knowledge, Skills & Behaviours:

  • Proven social media experience and expertise across Facebook, Instagram, LinkedIn, TikTok and YouTube channels
  • Proven experience in delivering optimised Google Ads.
  • Experience of using Google Data Studio, Google Analytics and Facebook Business Manager
  • Strong data analytical skills
  • Excellent organisational skills.
  • Attention to detail.
  • Excellent written and verbal communication and interpersonal skills.
  • Highly value working as part of a team.
  • Strong research skills
  • Be able to work under pressure and manage workloads effectively
  • Excellent time-management
  • Be highly self-motivated
  • Be able to see other people’s points of view and take on board feedback
  • Work within strict budgets

Training and Qualifications:

  • At least 2 years of Paid Media experience within an agency.

Up for the challenge?

email your CV to

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