Paid Social Media Ad Experts in Liverpool
Advertising has been around since the dawn of civilization. But paid social media is a more recent (and impactful) strategy.
Platforms like Facebook, Instagram, LinkedIn, and TikTok have billions of active users on an everyday basis. Social media ads help you reach the right people at the right time – and drive measurable results.
As a specialist paid social agency, we help businesses harness this opportunity to:
- Launch highly targeted ad campaigns.
- Reach multiple demographics.
- Track ads performance with in-depth reporting.
- Retarget the ads to interested audiences that can maximise conversions.
So if you aren’t using social media for paid advertising then you’re missing a huge opportunity!
Drive Conversions with Paid Social Advertising
Social media isn’t just for scrolling – it’s where you find your customers too! Having billions of active users daily, platforms like Facebook, Instagram and TikTok can offer massive opportunities for growth.
At Blaze Media, we build tailored paid social media strategies to bring your business to the right audience – whether you want to generate leads, drive ecommerce sales or boost brand awareness.
Facebook remains one of the most powerful advertising platforms—our Facebook Ad Agency help you create data-driven campaigns that deliver results.
Reach Buyers Where They Scroll
Your audience is out there - you just need to target your ads. Social media platforms are like goldmines for targeting real people who can engage and potentially convert as buyers.
Retarget to turn Missed Clicks into Conversions
Retarget your ads to people who visited your site but didn’t convert. Showing your ad once isn’t what usually converts. With smart retargeting, we keep your brand foremost until users are ready to act.
Optimise Ads Performance With Actionable Insights
We don’t do the guess work. We analyse and take actions. By tracking everything, our team analyses the ad performance that dictates the next steps to further optimize them. With data being so valuable it’s no wonder people call it the new oil of the digital economy!
Smarter Spend, Better ROI
Billboards and tv ads - impossible to track. Paid social media lets you take control of your ad spend, track ROI, and scale accordingly. All this along with better targeting.
We've helped over
clients achieve their goals
Cut CPA on average by
over a 3 month period
Average sales increase of
over a 3 month period
Average ROAS of
over a 3 month period
Check out some of our creatives
From our design team to your screen, here’s some of our latest work.
Paid Social Ad Case Studies
Check out the Paid Social Ads we’ve worked on.
Find Your Customers with Paid Social Ads
The potential social media has to grow your business is off the charts.
You can use these platforms to find new customers, sell more products and grow your brand’s influence.
There is more to social media than funny videos and blurry selfies.
With the right strategy, you’ll be able to make serious money for your business.
Start your paid social journey today!
It’s time to start using the power of paid social advertising to help boost your business revenue and brand awareness.
Get in touchPaid Social Ads Services We Can Offer
As a performance-driven paid social agency, we offer a full suite of solutions designed to profit your brand across all major social media platforms – Meta (Facebook and Instagram), TikTok, LinkedIn and more.
Ecommerce Paid Social Ads
Dominate the ecommerce marketplace with scalable, conversion-focused campaigns. From targeting new customers to retargeting strategies, we fill your shopping carts with product ads, audience segmentation, and dynamic catalogues.
Service Paid Social Ads
Get high-quality leads for your service based business tailored campaign structures, lead form ads, and behavioural targeting. Our copywriter comes up with stellar copy to drive enquiries and not just clicks.
Competitor Analysis
Spy on your competitors ethically using our thorough competitor analysis techniques. We’ll get our investigative hats on and find out what’s working best in your marketplace and also, what isn’t.
Competition Benchmarking and Marketing Intelligence
For ads to perform well, it’s important to understand the competition and plan smarter campaigns. As an expert paid social agency, we use various tools like, Meta Ads Library, SEMrush to get insights in competitors’ copy and messaging, target audience, type of ads used, key visual elements, spend focus and audience overlap. This helps us identify their strengths and weaknesses that help us approach differently.
Paid Social Ad Audits
Already running ads? We will perform a full audit of your paid social media and - assessing structure, campaign objectives, audience segmentation, bidding strategies. We build a roadmap focusing on future opportunities and the best way to optimize these ads further.
Social Media Visual Creation
A/B testing is a method used to optimise the ads by comparing two versions of the same ad with minor tweaks (ad copy, images, targeting). Our paid social experts create eye-catching images, videos which are designed to perform well in your feed, stories, reels and other ad platforms.
Performance Monitoring
Campaigns need to be constantly tracked for key metrics like, impressions CTR (click through rate), CPA (cost per acquisition), ROAS (return on ad spend). This gives a good idea on how the campaign is performing and makes adjustments with changes in user behaviour.
Transparent Reporting
Our paid social experts create an in-depth and easy-to-digest monthly report with a full breakdown of the campaign, key takeaways, and next steps. We connect the data to your business goals and KPIs to help you understand how ads help you grow your business and make more money.
Our Paid Social Advertising Process
When you work with our Paid Social Ads experts at Blaze, you’re getting access to our wealth of knowledge and experience.
Using years of experience, we deliver refined campaigns with the right balance of data, creativity and conversion-led strategy.
Set Up an Ad Account
If you haven’t already, we'll help you get your social media, we will set it up across different platforms (Meta, TikTok, LinkedIn), including pixel installation, event setup, domain verification and business manager integration.
Define Your Campaign Objective
We start by aligning your business with clear goals - like increasing ROAS, reducing CPA, lead gen, or focusing new target locations. Every campaign will be mapped to business-level KPIs for it to contribute to business growth.
Identify Target Audience
We define buyer personas that include understanding their demographics, interests, pain points, behaviour across different platforms. There are different platform specific tools we use that give better insights to the user behaviour. Thai helps us in segmenting audience, lookalikes, exclusion logic to target ads to those who are most likely to convert.
Ad Creation
This is where we get our creative cookbook and bring your ads to life. We create high-performing assets like images, motion graphics, reels, video, and carousel formats. These are optimised for feed placements, stories, reels, and discovery surfaces. We also run A/B tests on different formats, copy variations, targeting areas.
Budget and Schedule
Setting your budget is a crucial step in paid social advertising. We’ll advise on how much you should spend per day based on campaign goals, potential ROI, audience size, funnel stage. Our team can always adjust the ad spend depending on how the ads are performing.
Monitor and Optimise
Once we’ve hit the big red launch button on your ads we’ll monitor their progress back at Blaze HQ. We analyse metrics such as ROAS, cost per result, and conversion rates. Then we’ll adjust your strategy based on the results.
Scaling
For your best performing ads we can help you scale them by increasing your budget or expanding your target audience. This is a great way to further increase your campaign success and not only get to your desired goal but surpass it!
Start your paid social journey today!
It’s time to start using the power of paid social ads to help boost your business revenue and brand awareness.
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