POW8R was established by Callum and Holly during the first lockdown in 2020. They are market leaders when it comes to remote personal training and both have a passion for pushing people to become the very best version of themselves.
The first step was to create a strong brand based on their existing logo so they would have a consistent image both on their website and Instagram pages as well as being reflected in their merchandise and their own workout kits.
Once the branding was signed off, the website build began which includes information on the programme, images of Callum, Holly and their team as well as an ecommerce element where clients can sign up to the 8 week programmes.
Callum and Holly are both big fans of the monochrome look so the site and brand guidelines are predominantly black and white with just a flash of teal to make things pop.
The Sign Up
The sign up and payment process is embedded to create a seamless experience for new and old clients alike.
A fast, stylish and mobile responsive website that reflects what POW8R is all about. The site has been developed to act as a launch pad for the business and has the ability to scale up as POW8R itself scales up.
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