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Joe Jones

Google Analytics 4 Replaces Universal Analytics

Google Analytics 4 Replaces Universal Analytics

Google Analytics is a key web analytics service for website and app traffic. If you want to see accurate and detailed information on your organic, paid, and direct traffic, then ...

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Shopify SEO Tips

Shopify SEO Tips

If you have an ecommerce business in 2022 then no doubt you are on Shopify. For good reason, too! Both big and small businesses can take advantage of Shopify’s scalable ...

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What Are Meta Descriptions and Title Tags for SEO?

What Are Meta Descriptions and Title Tags for SEO?

If you’ve ever used Google before, and I think it’s safe to assume that you have, then you know what meta descriptions and title tags are! How good’s that, blog […]

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TikTok Ads Specs and Best Practices

TikTok Ads Specs and Best Practices

So, you want to advertise on TikTok? While it may look like a lot of fun (because it is!), it’s also a lot of work! You need to plan your […]

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Optimising Ecommerce Product Feeds

Optimising Ecommerce Product Feeds

If you have an ecommerce site and you run shopping ads for your products, then this one’s for you. Recently, we brought you some information on product feeds and how […]

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What Are Product Feeds and How They Are Important for Ecommerce

What Are Product Feeds and How They Are Important for Ecommerce

Advertising products from your ecommerce store relies on accurate, up-to-date information being fed to Google/Facebook/TikTok/your sales channel of choice. Without this information, you’ll be unable to advertise your products or ...

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Facebook Ads Objectives Explained

Facebook Ads Objectives Explained

Getting your campaign objective right is important so that your Facebook or Instagram Ads perform to their full potential. If you select the wrong campaign objective when creating Meta Ads ...

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What are TikTok Spark Ads?

What are TikTok Spark Ads?

While the name might sound crazy and exciting, don’t let Spark Ads intimidate you when you want to start advertising your business on TikTok! Basically, Spark Ads are just a ...

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A Guide to TikTok Shopping Ads

A Guide to TikTok Shopping Ads

By now you’ve hopefully realised the importance of making TikTok ads for your ecommerce business. TikTok’s packed full of users of all demographics who have shown that they want to ...

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9 Ways to Increase Ad Performance on TikTok

9 Ways to Increase Ad Performance on TikTok

In feed ads on TikTok are a great way to increase the visibility of your brand, considering that TikTok has over one billion monthly active users on its platform! Even […]

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