Blogs by Rebecca waterfield

Director of Operations and Client Services at Blaze Media. Fully trained and time served journalist, copywriter and radio presenter. I also have extensive experience of managing events. Specialisms include people management, processes, strategy and communications.


Creating Your Ideal Client Persona

Find out why creating an ideal client persona for your brand can help you understand the long term goals of your business and focus your marketing strategies on the content that matters.

Our guide to creating an ideal customer persona takes you through targeted communication, product development and enhanced marketing strategies for your business.



Why is brand consistency important?

Every person who represents your business, in any way, must embody your brand and respect the guidelines that come with it – as well as understanding that it builds brand recognition which can be the difference between a stack of sales or no sales at all.



From Bricks to Clicks, The Benefits of Shopify for Liverpool Businesses

Find out why Shopify is one of the best platforms to grow your ecommerce business and how in just a few clicks you can have your store up and running selling products to those customers we know will love them.

See how we can help you build an online presence and start selling to targeted relevant customers without technical coding knowledge.




The short answer: very. A 2020 study has shown that 88% of marketers claim that video gives them a positive return on investment. This is a sharp contrast to just 33% in 2015! This alone could be enough to convince you to include some form of video content in your marketing strategy. However, the type HOW IMPORTANT IS VIDEO CONTENT IN MARKETING?



Be Real, Be Relatable And Be Consistent – Writing With Authenticity!

CHANGE YOUR MINDSET TO MENTOR: Don’t come at your content marketing from a position of selling. Come at it from a position of adding extra value. What insights or advice can you offer your audience that can improve their lives, either personally or professionally.



Shopify – Making Ecommerce Easy

Selling products and services online is no new thing, and if you’re one of the many who are considering growing your ecommerce store then there has never been so much choice in terms of platforms to use. Out of all of them, the one that has seen the biggest growth recently is Shopify. THE RISE Shopify – Making Ecommerce Easy


Here’s what our clients have said about us

They really are experts in their field.

“From initial discussions they were very involved, extremely accommodating and understood exactly what it was we were looking for in our brand development. Bec and her team have enhanced our profiles significantly across multiple platforms, as-well as a newly designed website.

Within a couple of weeks of working together they had transitioned themselves and their content ideas as if they and had known us for years. Their design team have really brought our image to light. Really great team and more importantly a very good bunch of honest, caring people!”

-GL Telecoms

Are you a perfect collaborator? I THINK SO!

“Thank you for the very informative and well-structured SEO and website overview.

This is very helpful information that we will be able to apply moving forward.”

-Roman R

Blaze Media are really on the ball.

“Blaze media are really on the ball with every campaign that we run and are extremely approachable with any queries we may have. We have experienced great return from the work that they implemented and are looking forward to seeing what more we can achieve!”

-Segah Sonlu

Contact Us

Ready to take your digital marketing to the next level?

We’re here and ready to talk you through your options and help you really make your mark online.

Get in touch now to chat to one of the team or book a free consultation at a time that works for you.

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