When Beast Sheds approached Blaze, their goal was simple: to grow brand visibility, increase engagement and to show the value behind each shed. Having worked with Beast Sheds across departments, we understood the business well and knew that we needed to create consistent, practical and visually led content to achieve what Beast Sheds wanted. Our team began strategising, creating content that focused on why the sheds matter, highlighting durability, craftsmanship, useful features, transformation and delivery.
We created a mix of product-led, feature-led and seasonal content across Instagram, Facebook and TikTok. This included shed-build showcases, transformation videos, “shed of the week” posts, feature spotlights such as shelving and Perspex windows, seasonal posts around weather and Halloween, plus practical content showing the benefits of strong bases, security frameworks and fitted installations.
TikTok focused heavily on video-first content, using build and transformation posts to drive reach. Facebook was used to push visibility through high-performing video and product content, while Instagram focused on consistent engagement through clear visuals, product details and benefit-led captions.
The content was clearly successful, encouraging growth across all platforms.
The results of our work were astounding, with growth achieved across all platforms.
On Instagram, post views rose by 41% to 1,946, with page engagements up 139% to 74 and likes increasing by 90% to 57. The page gained 526 new followers. On Facebook, impressions jumped 179% to 5,124, and reach soared 252% to 4,090. Video views surged 994% to 2,341, with profile views up 63% to 330.
TikTok also saw a lot of success, video views increased by 338% to 4,887, and audience reach more than doubled to 2,777 (up 999%). Likes grew by 950% to 21, and the engaged audience improved by 480%.
Our smart content strategy helped Beast Sheds grow awareness, engagement and visibility across all key social platforms. Another great job from our team.
Page engagements up
139%
Video views up
994%
Audience reach up
999%
Engaged audience up
480%
We’re here and ready to talk you through your options and help you really make your mark online.
Get in touch now to chat to one of the team or book a free consultation at a time that works for you.
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