Blogs by Sinead Taylor

Remember when creating professional video content meant booking a studio, hiring a crew, and blowing your entire quarterly budget? Yeah, thanks to AI, those days are officially over. 2026 is shaping up to be the year that AI video generator content completely transforms visual marketing as we know it. We’re not talking about minor improvements … The AI Video Revolution – Why 2026 Is the Year Video Marketing Changes Forever

We’ve all seen the news by now: on the 10th of December, Australia banned all social media for anyone under the age of 16. If you listen closely, you can hear the sobs of Australian tweens desperately trying to log into their TikTok accounts from the other side of the world.  Though this ban has … Australia’s Under-16 Social Media Ban: What It Means for Businesses in 2026

Christmas is the biggest opportunity of the year for businesses. Everyone just seems to be in a much better mood around Christmas, which is largely due to the anticipation of stuffing our faces with 100 pigs in blankets and eating our weight in chocolate. We’re all happier, and we’re all way more inclined to spend … How to Create a Winning Christmas Marketing Campaign in 2025

Attention all marketers and social media personalities – Canva just had its most significant update to date.  As one of the world’s most popular graphic design tools, Canva is used by just about every business, with its simple, easy-to-use interface being a prime option for anyone looking to develop eye-catching visual marketing strategies.  Canva’s new … Canva’s October 2025 Overhaul: What’s New & Why You Should Care 

Are your ads that usually perform on Meta not achieving their usual reach or driving leads? Stop typing up those termination letters for your ads team because Meta Andromeda might be the culprit. Meta Andromeda is Meta’s powerful, AI-powered ad retrieval engine. It was designed to provide a more intelligent and efficient way to match … The Meta Andromeda Update: How Businesses Should Rethink Their Ad Strategy

Black Friday is both one of the most exciting and terrifying times of the year for businesses. On one hand, there is a lot of potential and money to be made from the event, but on the other side, you have to plan to make the most of Black Friday deals and get ready to … Black Friday Marketing Tips Your Business Needs in 2025

Goth Christmas is almost upon us, which means that people are decorating their houses with spiderwebs, carving pumpkins, and running their electricity bills up with novelty lighting. While the general public prepares for parties, businesses should be busy brewing up a Halloween marketing strategy. Whether you plan to slash prices or run spooktacular campaigns, if … Frightfully Good Marketing Ideas for Halloween 2025

We know just how difficult growing your business can be in 2025. With so many businesses to compete with, making your business a success can often feel like an uphill battle. The reality is that you can have the best business model in the world, but without a solid digital marketing strategy, your business won’t … 20 Expert Digital Marketing Tips to Grow Your Business in 2025

In 2025, picking the best digital marketing strategy for your business might feel like an impossible task, but having a digital marketing strategy in place can have a lot of benefits for your business, so it’s well worth doing. As a leading creative agency in Liverpool, Blaze Media makes it our mission to keep up … Why User-Generated Content Should Be Part of Your Digital Marketing Strategy in 2025

If you are a business owner or have the pleasure of working in the wonderful world of marketing, something that you have probably heard whispers of is Google indexing public content.  Though there’s been a lot of talk about it, at Blaze, we’ve noticed that not a lot of people really know what it means.  … Google Is Indexing Social Media Posts: What This Means for Your Brand in 2025

The VMAs are preparing to kick off this weekend (September 7th), with Lady Gaga, Taylor Swift, and other major performers expected to take home awards and make waves on the red carpet.  Though we all like to pretend we’re not interested in major events such as the VMAs, The Met Gala and the Golden Globes, … Turning the VMAs 2025 into a Marketing Opportunity for UK Businesses

The marketing world has been on a rollercoaster over the last couple of years, with SEO strategists holding onto their chairs for dear life. Since its early introduction in 2023 and later refinement across 2024 and 2025, AI Overviews have disrupted the marketing landscape, leaving SEO experts questioning everything they know. AI overviews have undoubtedly … Roundup Content: The Secret Weapon Against Google’s AI Overviews in 2025