When Ultimate Kids came to us, they desperately needed a branding refresh. Their current branding was dated and did not reflect the fun-loving and exciting nature of the business.
With their business rapidly growing and with the plan to franchise, the business was creating more connections with schools and nurseries, so they wanted branding that was both professional and fun, with a focus on being ‘unapologetically themselves’.
Our team absolutely loved this project and worked closely with Ultimate Kids during the concept phase. Together, we think we created something fantastic.
We started the process with a meeting to outline the business’s goals. During this meeting, we also pinpointed the company logo, which reflected the company’s fun and exciting nature. We incorporated the D from their name to tie the concept together and craft something that really sets them apart from their competition.
The mascot is something that we incorporated throughout the rebrand, developing different versions of him and depicting him playing different sports.
It was important for us to create a strong brand identity that would help their business remain consistent, especially with Ultimate Kid’s goal of franchise.
Our talented development team then used the new branding to design and develop a new website.
We focused on making the site easy to navigate for schools, nurseries and parents looking to book their children into the camps.
It was also essential that the company is able to demonstrate the work they do in order to keep expanding, so testimonials, case studies and a careers page were incorporated as well as integrating their existing booking system.
Thanks to our dev & design team, Ultimate Kids now has vibrant and fun branding they can use throughout their business.
Their site is a true reflection of their business and expertly showcases all of their brilliant services. While highlighting the fun aspects of the business, we were still able to focus on the experience and professionalism of the business.
Using the fun mascot that we created for them, we also designed bespoke medals for the company to use in their camps.
Ultimate Kids was incredibly happy with the results we achieved for them, and our team will absolutely be requesting a medal for the outstanding job we did on their rebrand and website.
We’re here and ready to talk you through your options and help you really make your mark online.
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