Content marketing is a valuable part of a brand’s success. It informs, engages and encourages an emotional response based on its intention; from a simple call to action to a consumer’s desire to become involved with your company because their values line up with yours.
Copy & Content Writing
Is there a difference between copy writing and content writing? Yes, and both are important when it comes to getting your message across and climbing up the search engine rankings (SERP).
Content writing is about adding value and generating engagement so blogs, social media, Linkedin articles and whitepapers all fall into content writing. It needs to be rich and leave the reader wanting to know more about you or the subject you’re writing about.
Copy writing is all about the sales so think the words on your website and in your sales presentations. It still needs to add value and be interesting, but the endgame is to generate sales or have readers follow a specific call to action.
Our expert team of experienced writers can take care of all content and copy writing projects. Implementing strategic values, keywords and key phrases, where needed, to help with your search engine optimisation (SEO).
The Importance of blogging!
Google, Bing and other search engines love blogs when indexing your website. Keywords, blog length and links to your blogs are all taken into account when ranking you.
Blogs also allow you to establish your brand’s personality to your potential clients or customers. It’s also been proven that having a regular, updated and engaging blog will boost traffic to your website which, in turn, will boost your turnover.
Your blogs can, and will, vary in length and subject but coming up with constant ideas and finding the time to get the words out can be daunting. Especially if you’re not a confident writer.
Our Liverpool based content writers can help you, by creating and executing a content plan for you which will include blogs that are optimised to specific keywords and subjects that you want to be best known for.
And, if you don’t mind the writing but aren’t great with fine tuning it, then our proofreading and editing service is perfect for you!
Info Graphics & Beautiful Images
You’ve heard the saying ‘a picture can paint a thousand words’ and that’s true. Sometimes saying less is more and a great picture, illustration or infographic can have an incredibly positive effect on a digital marketing campaign.
A top-quality image that hasn’t been lifted straight from Google can draw people into the rest of your output and a great infographic can be shared all over the web giving you credit and traffic to the site for months!
Our design team can create topical graphics which inform clients about new products or industry trends for you!
Your brand awareness can get a huge boost from a great infographic and they can also be used offline as posters in your offices or in promotional literature etc.
Here's what our clients have said about us
Proven Track Record
"Track record of results. Highly recommend the team at Blaze Media."
"Blaze have given me and my business invaluable help and advice with social media marketing and ads. Paul and his team are highly recommended!"
"Paul takes the time to understand what you want and comes up with helpful and practical suggestions. I highly recommend Blaze Media."
"Within the first week, our website traffic increased by 17% and our overall SEO rankings shot up 32%."
"Paul and his team at Blaze Media are very approachable, patient and above all clearly experts in their field."
"From the brief, to the launch, every step of the way they kept in touch with what they were doing, Couldn't have asked any more of them, and thoroughly recommend them for any work."
Ready to take your digital marketing to the next level? We’re here and ready to talk you through your options and help you really make your mark online.
Get in touch now to chat to one of the team or book a free consultation at a time that works for you.Contact Us Today