Email Marketing Agency Liverpool
Think emails are old fashioned in terms of marketing? Think again. Emails are still one of the best ways to sell products and drive revenue. We’ve made businesses thousands in additional revenue thanks to our high converting emails.
Make a Difference with Email Marketing in Liverpool
Email marketing can make a huge difference to your business.
Stop seeing emails as another way to send pestering emails that go straight to the dreaded junk folder. They are much more powerful than that.
All you need is the right strategy in place and you can go from the junk folder straight to the top of your customer’s inbox.
This will leave them powerless against your persuasive subject line, irresistible copy and mesmerising email design.
They’ll be foaming at the mouth every time your email lands in their inbox just waiting there to be opened and devoured.
- Targeted marketing.
- Increased retention.
- Personalised marketing.
- Support for other forms of marketing.
Why Invest in an Email Marketing Service?
Email marketing can make a huge difference to your business.
With the right strategy, you can ensure that your email list continues to grow, allowing your business to grow with it.
Ensure your emails are unique and personalised so your open rates stay high!
Cost-Effective
Compared to traditional marketing channels, email marketing is cost-effective. There are no printing or postage costs, making it an efficient way to reach a large audience without breaking the budget. No need to print out hundreds of leaflets and post them through letter boxes and hope your fingers don’t get bitten by a dog.
Direct and Personalised Communication
Emails allow you to communicate directly with your audience. Personalisation features enable you to tailor messages based on subscriber data, increasing relevance and engagement. When marketing is more personal there is more trust.
Increased Engagement
Well-crafted and personalised emails can significantly increase engagement with your audience. Whether it's opening emails, clicking on links, or taking desired actions, email marketing provides a direct channel for interaction. As long as they don’t look spammy and give phishing vibes then you’re all good!
Effective for Customer Retention
Email marketing is an excellent tool for nurturing customer relationships. By providing valuable content, exclusive offers, and personalised communication, you can retain and build loyalty with your customer base.
Segmentation and Targeting
Email marketing platforms allow for segmentation and targeting based on various criteria. This enables you to send highly relevant content to specific segments of your audience, increasing the chances of conversion.
Automation Saves Time
Email automation streamlines repetitive tasks, such as sending welcome emails, follow-ups, and drip campaigns. This saves you time and ensures timely and consistent communication with your audience. Time is money after all!
Measurable Results and Analytics
Analytics are provided from various email marketing platforms. This allows you to track and measure various metrics, such as open rates, click-through rates, conversions, and more. Helping in assessing the success of campaigns and making informed decisions for future strategies. The data never lies!
Supports Other Marketing Channels
Email marketing can complement and support other marketing channels. For example, emails can drive traffic to social media channels, websites, or specific landing pages, creating a cohesive and integrated marketing strategy.
Retain Your Customers Using Email
If social media is for attention, then your emails are for retention.
Once you’ve managed to bag someone’s email then you’ve got them locked in your sights. This is your direct personal link to them.
They already trust your brand, otherwise they wouldn’t have given you their email. Now you can keep them in your marketing ecosystem.
And with the right strategy, you’ll be sending emails that convert like crazy.
Let’s get your email marketing journey started today!
If you’re an online brand then you need to be utilising email. Email marketing can help you boost sales and keep customers engaged for years to come.
Get in touchEmail Marketing Services
We offer a full range of Liverpool email marketing services to our clients. This can target local customers or worldwide customers.
Email Strategy
A well-defined strategy ensures that your emails align with your overall marketing objectives and resonate with your audience. We’ll help you map out the ideal email strategy that will turn email subscribers into paying customers.
Email Template and Development
We’ll design dazzling email templates that will send recipients into a flurry every time they open your emails. We can even add interactive features so you can stand out even more.
Email Platform Management
Leave the boring technical aspects of email marketing up to us. We’ll set up your account properly and make sure you’ve got all the fancy bells and whistles to get those emails converting.
A/B Testing
We’ll send variations of emails to different segments of your audience to determine which emails perform better. If you don’t test out then you’ll never know how to improve your next email campaign.
Personalisation
We’ll personalise emails so that recipients feel like they are getting a personal email from you. You want them to think of you as their very own pen pal with whom they can chat any time of the day. This builds unbreakable trust!
List Building and Management
We’ll help grow your email subscriber list through various channels such as website sign-up forms, lead magnets, social media, and events.
Data Compliance
We’ll ensure that your email marketing practices comply with relevant regulations such as GDPR (General Data Protection Regulation). We wouldn’t want any run-ins with the law now, would we?
Content Writing
We’ll craft compelling and relevant content for your email campaigns. Our seasoned copywriters can put their wordsmithery to the test and deliver emails that strike a chord with your audience.
Our Email Marketing Process
There is a process for creating your perfect email.
Do you think we write it on a whim? Nonsense.
Doing so is a one-way ticket to turning your emails into usual spam magnets that get fewer opens than a fire door.
If your emails aren’t in alignment with your goals and audience then you’ll be attracting the wrong kind of attention.
With our process, we’ll ensure your email marketing efforts are not wasted.
Define Goals and Objectives
We’ll help you clearly define the goals and objectives of your email marketing campaign. This could include increasing sales, driving website traffic, building brand awareness, or nurturing leads.
Identify Target Audience
Now determine the specific segment of your audience that you want to target with each email campaign. Consider factors such as demographics, location, behaviour, and preferences.
Build and Segment Your Email List
We will help grow your email subscriber list through various channels, and segment your list based on different criteria. A well-segmented list allows for more personalised and targeted campaigns. The more targeted we can get the more likely we will convert.
Create a Content Strategy
This is where we develop a content strategy that aligns with your goals and resonates with your target audience. With the right content, we’ll turn boring emails into personalised marketing weapons that can help generate revenue on demand.
Design Email Templates
Our designers will create visually appealing and responsive email templates that reflect your brand image. We’ve designed many templates that Picasso himself would even be proud of.
Set Up Email Automation
No need for mind-numbing repetitive tasks such as sending emails individually. We can implement automation which streamlines the process and ensures timely communication with your audience.
Execute the Campaign
Now it's time to watch your open rates shoot through the roof. We’ll schedule and send your email campaigns based on your content calendar and overall marketing strategy.
Monitor and Analyse Performance
Our email marketing specialist will use analytics tools to gain insights into the effectiveness of your campaigns and identify areas for improvement.
Optimise and Iterate
Once we’ve collected enough data on the campaigns you've been sending out we can refine and optimise your strategy. Doing so lets us take your emails from good to great!
Let’s get your email marketing journey started today!
If you’re an online brand then you need to be utilising email. Email marketing can help you boost sales and keep customers engaged for years to come.
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