Videos and Photography
In terms of digital marketing, viewers retain 95% of a message when they watch it on video, compared to just 10% when reading it in text.
We Make The Content
According to Google … 6/10 people would rather watch online videos than television.
We use a team of experienced professionals, with a proven track record in delivering content with outstanding imagery and captivating storytelling.
Photography and video play increasingly important roles in our lives, as we interact constantly with a multitude of online and social media platforms, for both business and pleasure.
We increasingly share so much of what we do in our daily lives, what drives us, what motivates us and key events as they happen. We engage personally with our audience, shaping and building a relationship.
Sharing what you do in business, and why you do it well is just as important. Sharing your values, what you take pride in and what motivates you, through well-produced video content, can truly engage your audience and customers on a whole new level, and play a big part in building strong, ongoing relationships with your brand.
At Blaze, we see ourselves as a safe pair of hands that can help to guide you through the complicated process of online video production. We have all the tools you’ll need to create the perfect visual showcase for your business.
Animated Explainer Videos
The beauty of animated explainer videos is that you’re restricted by scripts and humans – you can make your characters fly if you want them to…that means you can create a whole new world and storyline to present your product differently to the rest of the market.
We know that visual information is processed some 60,000 times faster than text which means you can get your message across much quicker using animation, it’ll also help keep visitors on your site even longer.
Put simply, an animated explainer video can help communicate even the most complicated subject and, when executed well, will improve your search engines results and provide an increase in leads, conversions and sales!
Our team will bring your vision to life and can even help you with writing the script and sourcing the most appropriate VoiceOver if needed.
We’ll then stitch together your story and lively, bright, engaging imagery to really wow your audience.
Make An Impact With Videos
Your website is over fifty times more likely to reach the front page of Google search if it includes video.
Imagine your clients arriving at your website, greeted by incredible images and video links to learn more about what your business has to offer. In terms of digital marketing, viewers retain 95% of a message when they watch it on video, compared to just 10% when reading it in text.
Can you imagine the impact of simply changing your organisations ‘About Us’ text page, to an introduction video, giving visitors a clear understanding of exactly what you offer, and how it makes a difference?
Studies have shown that you only have around 3 seconds to engage that first-time user.
Video isn’t a nice to have, it’s a must-have and while we often hear that video is expensive, we ask the question “can you afford NOT to make a video”.
We’d be delighted to talk to you about any budget that you have and fit it around your marketing strategy.
We will always aim to create maximum impact with your budget.
Any Video for Any Platform
Creating a professionally made 15-second Instagram story can be just as impactful as a long-form interview with your MD on Linkedin and it doesn’t matter what kind of video you’re looking for, we can help.
Our highly skilled and experienced filmmakers can work with you to create commercials for use on social media, corporate videos and testimonials for your website, product showcases, tutorials, panel discussions, documentaries and more.
Booking one of our videography content days will provide you with a mix of content that we can then edit into a wide range of videos all custom made and optimised for use on your chosen platforms.
If you know you want video, but you don’t know what would work best, then contact our Liverpool based videography team and we can chat through the options and costs to ensure you get the best solution.
Video Production
You might already have some high-quality footage that was taken recently; it could be drone footage of a construction site or wedding venue or behind the scenes shots of your warehouse or shop.
Maybe you want an animated explainer video with some static images mixed in which outlines what your business does and how you can help prospective clients.
Just because we haven’t shot the film or you want something animated doesn’t mean we can’t help you.
We have a talented team of editors who are more than happy to work with your individual brief and pre-recorded footage to craft stunning videos that hit your goals.
Photography – Because Search Engines Love Original Content
Us humans are pretty simple really, we look first then ask questions later on so when it comes to your digital marketing plans and your website, we’re more likely to look at the images first before we read the words!
Why do you think Instagram is so popular?!
Pictures register in our brains much faster than words so while words are essential to help users learn about your product or services, as well as increasing the chances of your web pages ranking well in search engines, it’s the images that will make the biggest impact in the first few seconds.
Photography can be used for a whole host of campaigns; from original content for your website (no more stock photos please) to corporate head shots, to evoke an emotion on social media.
Team shots and behind the scenes photography is a great way to showcase the people behind your business and show a personal side which helps build trust in your brand.
Imagery is also important from a usability point of view – using engaging photos on your website can help the user with their journey through your site, acting as signposts to read on, move to a different section or follow a specific call to action.
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Contact Us
Ready to take your digital marketing to the next level? We’re here and ready to talk you through your options and help you really make your mark online.
Get in touch now to chat to one of the team or book a free consultation at a time that works for you.
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