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Attention all marketers and social media personalities – Canva just had its most significant update to date.  As one of the world’s most popular graphic design tools, Canva is used by just about every business, with its simple, easy-to-use interface being a prime option for anyone looking to develop eye-catching visual marketing strategies.  Canva’s new … Canva’s October 2025 Overhaul: What’s New & Why You Should Care 

Are your ads that usually perform on Meta not achieving their usual reach or driving leads? Stop typing up those termination letters for your ads team because Meta Andromeda might be the culprit. Meta Andromeda is Meta’s powerful, AI-powered ad retrieval engine. It was designed to provide a more intelligent and efficient way to match … The Meta Andromeda Update: How Businesses Should Rethink Their Ad Strategy

Black Friday is both one of the most exciting and terrifying times of the year for businesses. On one hand, there is a lot of potential and money to be made from the event, but on the other side, you have to plan to make the most of Black Friday deals and get ready to … Black Friday Marketing Tips Your Business Needs in 2025

Goth Christmas is almost upon us, which means that people are decorating their houses with spiderwebs, carving pumpkins, and running their electricity bills up with novelty lighting. While the general public prepares for parties, businesses should be busy brewing up a Halloween marketing strategy. Whether you plan to slash prices or run spooktacular campaigns, if … Frightfully Good Marketing Ideas for Halloween 2025

We know just how difficult growing your business can be in 2025. With so many businesses to compete with, making your business a success can often feel like an uphill battle. The reality is that you can have the best business model in the world, but without a solid digital marketing strategy, your business won’t … 20 Expert Digital Marketing Tips to Grow Your Business in 2025

In 2025, picking the best digital marketing strategy for your business might feel like an impossible task, but having a digital marketing strategy in place can have a lot of benefits for your business, so it’s well worth doing. As a leading creative agency in Liverpool, Blaze Media makes it our mission to keep up … Why User-Generated Content Should Be Part of Your Digital Marketing Strategy in 2025

If you are a business owner or have the pleasure of working in the wonderful world of marketing, something that you have probably heard whispers of is Google indexing public content.  Though there’s been a lot of talk about it, at Blaze, we’ve noticed that not a lot of people really know what it means.  … Google Is Indexing Social Media Posts: What This Means for Your Brand in 2025

The VMAs are preparing to kick off this weekend (September 7th), with Lady Gaga, Taylor Swift, and other major performers expected to take home awards and make waves on the red carpet.  Though we all like to pretend we’re not interested in major events such as the VMAs, The Met Gala and the Golden Globes, … Turning the VMAs 2025 into a Marketing Opportunity for UK Businesses

Artificial intelligence (AI) tools have come a long way in a short amount of time. What used to sound like science fiction – software that can “think” and act independently – is now something even one-man bands working in their garages can use daily. This rapid advancement in AI technology has opened up new possibilities … How AI Agents Can Help Your Business Run More Smoothly

The marketing world has been on a rollercoaster over the last couple of years, with SEO strategists holding onto their chairs for dear life. Since its early introduction in 2023 and later refinement across 2024 and 2025, AI Overviews have disrupted the marketing landscape, leaving SEO experts questioning everything they know. AI overviews have undoubtedly … Roundup Content: The Secret Weapon Against Google’s AI Overviews in 2025

If you feel like your Meta ads aren’t performing well, with low click-throughs, poor conversions, or rising costs, it’s easy to blame the usual suspects: your audience, your offer, and maybe even your budget. But more often than not, the real issue lies in your creatives. Meta is a visual-first platform. It thrives on content … The Importance of Creative Testing on Meta