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Optimising Ecommerce Product Feeds

Optimising Ecommerce Product Feeds

If you have an ecommerce site and you run shopping ads for your products, then this one’s for you. Recently, we brought you some information on product feeds and how […]

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What Are Product Feeds and How They Are Important for Ecommerce

What Are Product Feeds and How They Are Important for Ecommerce

Advertising products from your ecommerce store relies on accurate, up-to-date information being fed to Google/Facebook/TikTok/your sales channel of choice. Without this information, you’ll be unable to advertise your products or ...

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Giving Discounts and Free Shipping on Advertisements

Giving Discounts and Free Shipping on Advertisements

Everyone loves a good discount – unless you’re the one doing the discounting! You might be contemplating whether offering a deal on your products/services is worth it, and long story ...

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Digital Advertising: Growing your Business in 2022

Digital Advertising: Growing your Business in 2022

The year is 2022. Technology is advancing at incredible speeds. COVID-19 is finally becoming a thing of the past. The opportunities are endless! If you’re wondering what steps you can ...

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How to Use and Set Up a YouTube Campaign

How to Use and Set Up a YouTube Campaign

When you first hear the term ‘YouTube Ad’, the first thing you think of is probably those annoying unskippable adverts that play before your YouTube video starts. There’s actually so ...

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Useful Plugins to Check That Your Tracking Pixel is Installed and Working

Useful Plugins to Check That Your Tracking Pixel is Installed and Working

At Blaze Media, we’re massive fans of data. Clearly, we’re the life and soul of any party that we’re invited to! Data is so important to the success of any […]

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A Strategy Guide for Google Shopping Campaigns

A Strategy Guide for Google Shopping Campaigns

So you’ve started a new business selling goods online. Your ecommerce site is good to go and you want to get your products in front of as many people as […]

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How Google Smart Shopping Can Help Your Ads

How Google Smart Shopping Can Help Your Ads

Smart Shopping is a sub-type of Google ads campaign, where a lot of the work setting up the campaign is automated using Google’s AI, their in-depth bank of data, and […]

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How to A/B Test in Google Ads

How to A/B Test in Google Ads

Unless you’re one of the very few people in the World who are completely and utterly content with your business’ current performance, then you should be actively looking for ways ...

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How to Run a PPC Campaign

How to Run a PPC Campaign

Pay Per Click (PPC) search marketing is a sure-fire way of quickly making sales. What it means is that your site will show at the top of Google as an […]

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