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Using social media for your business can lead you on a merry dance, swinging from feeling like a marketing genius to a cringe-inducing mess in 5 swipes. You can either create a reputation that cultivates repeat paying customers, or you can give people fuel that they’ll use to leave you bad reviews. At the end … How Can Businesses use Social Media to Communicate with Customers?

Unless you’re one of the very few people in the World who are completely and utterly content with your business’ current performance, then you should be actively looking for ways that you can improve! One of the ways that you can continually grow is by making changes to your marketing tools as part of your … How to A/B Test in Google Ads

Liverpool City Centre is full of wonderful and fantastic independent businesses! With the use of social media, they can produce amazing content to show off their products and services to their followers. At Blaze Media, we love sharing local businesses and today we have the pleasure of bringing you our Top 10 Social Media Stars … Top 10 Social Media Stars in Liverpool City Centre!

Find out how to make your website images SEO friendly and how this can improve your page speed and website performance.

With well crafted alt tags, choosing the perfect size and using responsive images, you can optimise your website for success. Follow the Blaze Media guide to optimising images for your website today.

It’s the year 1998. You come home from work, open the front door and flick through the host of newspapers, postcards, and leaflets posted through your letterbox, keeping some that catch your eye. Fast forward to 2021, and when most people walk through the front door they instantly throw away all that junk mail. For … Advantages of Social Media Marketing over Traditional Marketing

Nobody likes waiting for things. Whether it’s for the bus, for pay day, or for SEO results. Unfortunately, waiting is just one of those things that you’ll have to accept. It’s as they say, good things come to those who wait! But seriously, how much time should you expect to spend on your SEO before … How Long for SEO to Take Effect?

How annoying is it when your favourite show suddenly ends and then you’ve got nothing to watch at 9pm on Friday nights anymore? That’s because you’ve become reliant on turning on the TV, getting comfy and flicking to your channel to watch your show. It’s like a little mini ritual. The same thing applies to … Consistency in Social Media Marketing

Anybody who’s starting a business has wondered what website design in the UK costs. When you’re starting a small business, you might not have all the money in the world to throw at it and so you’re looking for the best service that you can get for the lowest price. While it’s understandable that you’d … How Much Does Web Design Cost in the UK?

So you’re thinking about PPC but need to know how to get the most bang for your buck? Check out our guide to increasing PPC conversions and how to get the most out of your advertising budget.

Follow these simple steps to keep your message clear, provide more value and drive more conversions from your PPC ad strategy.

Time to revisit our old pal, SEO (or Search Engine Optimisation if you want its full name). SEO is all about making your website more visible to search engine users so you get more traffic. This is all organic too, unlike Google Ads where you pay for every click that you receive. Increasing traffic is … Are SEO Services Worth It?

Every person who represents your business, in any way, must embody your brand and respect the guidelines that come with it – as well as understanding that it builds brand recognition which can be the difference between a stack of sales or no sales at all.