Browse through our wide selection of blog content which dives into a wide range of digital marketing topics.
15 May 2023
Google has released their fourth version of Google Analytics which is called Google Analytics 4. Such an original name, I know! Can you guess what the previous version was called? You guessed it, version 3 (pretends to be shocked). Although it was commonly referred to by its other name, Universal Analytics. In this post we’ll ... What are TikTok Spark Ads?
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25 April 2022
While the name might sound crazy and exciting, don’t let Spark Ads intimidate you when you want to start advertising your business on TikTok! Basically, Spark Ads are just a type of in-feed TikTok advert. A user organically scrolling through the app will occasionally be shown a Spark Ad, similar to Video Shopping Ads, but … What are TikTok Spark Ads?
11 April 2022
In feed ads on TikTok are a great way to increase the visibility of your brand, considering that TikTok has over one billion monthly active users on its platform! Even if your business targets demographics that you might not immediately think are on TikTok (because TikTok’s for dancing teenagers, right?), you might just be surprised … 9 Ways to Increase Ad Performance on TikTok
31 March 2022
Making TikTok Ads for your business can be a time-consuming task. First, you’ll need to be up to date on all of the latest TikTok trends so that you can use these to give your ads the best chance of being seen by the most people. Then you’ve got to set time aside to actually … Using TikTok Creator Marketplace
31 March 2022
Over the past few years, the Baltic Triangle has grown from a derelict industrial area to an amazing creative hub, home to hundreds of businesses. There are some fantastic companies that have made it become a true Liverpool hot spot. Day by day new businesses join the hub offering new experiences that add to the … The Baltic’s Hidden Gems
24 March 2022
If you make adverts on TikTok, then you should definitely be making good use of the TikTok for Business Creative Center. And if you’re not making ads on TikTok then you should be! TikTok is no longer just the place for cool kids. It’s now one of the most popular forms of social media on … Using TikTok Creative Center
16 March 2022
Do you need to quickly check how efective your paid ads are? Check out our key performance indicators and what they mean for your ad campaigns. With a full understanding of the right KPIs for Facebook ads, you can make effective decisions and optimise your ads to drive more leads.
Check out our guide to the best Facebook KPIs to measure.
2 March 2022
Find out how to craft the perfect Facebook Ad for your business and get the most from your Meta Ad spend. Using tried and tested, simple ad optimisations, you can make your website stand out and drive more relevant traffic from customers ready to spend.
Follow our 10 key steps to creating effective Facebook Ads and start promoting your business online.
21 February 2022
If SEO (search engine optimisation) wasn’t confusing enough already, then get a load of this: there are different types of SEO! And I’m not talking about things like local SEO or worldwide SEO, I’m talking about the three real fundamental processes of SEO: technical, on-page, and off-page. For people with an interest in the subject … Technical SEO: A Beginner’s Guide
27 January 2022
At Blaze Media, we’re massive fans of data. Clearly, we’re the life and soul of any party that we’re invited to! Data is so important to the success of any paid media campaign. When you’re backed by data, you can make changes to your campaigns and be confident in the knowledge that you’ll be having … Useful Plugins to Check That Your Tracking Pixel is Installed and Working
17 January 2022
Liverpool is a hotspot for many different types of businesses. Some of the best, most successful examples we’ve seen lately are in the ecommerce sector. If you aren’t familiar with the term, ecommerce just means a platform that enables you to buy or sell products/ services over the internet! As you know, we love to … Top 6 Amazing Ecommerce Businesses In Liverpool
7 January 2022
The latest statistics show that around 43% of all websites on the internet are on WordPress. This is a massive amount, which is understandable because WordPress is suitable for supporting all different types of businesses. Whether you want to run your own personal blog or a Shopify website, WordPress is a CMS that can run … How to Speed Up Your WordPress Website
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Within a couple of weeks of working together they had transitioned themselves and their content ideas as if they and had known us for years. Their design team have really brought our image to light. Really great team and more importantly a very good bunch of honest, caring people!”
“Thank you for the very informative and well-structured SEO and website overview.
This is very helpful information that we will be able to apply moving forward.”
“Blaze media are really on the ball with every campaign that we run and are extremely approachable with any queries we may have. We have experienced great return from the work that they implemented and are looking forward to seeing what more we can achieve!”
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