Blog

Browse through our wide selection of blog content which dives into a wide range of digital marketing topics.

15 May 2023

GA4: What You Need to Know if You Track Your Analytics

Google has released their fourth version of Google Analytics which is called Google Analytics 4.  Such an original name, I know! Can you guess what the previous version was called? You guessed it, version 3 (pretends to be shocked). Although it was commonly referred to by its other name, Universal Analytics. In this post we’ll ... How to Create the Best Facebook Ads

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5 January 2022

How to Create the Best Facebook Ads

Find out how to craft the perfect Facebook Ad for your business and get the most from your Meta Ad spend. Using tried and tested, simple ad optimisations, you can make your website stand out and drive more relevant traffic from customers ready to spend.

Follow our 10 key steps to creating effective Facebook Ads and start promoting your business online.

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21 December 2021

How to Help Your Site Rank Internationally with SEO

If your business sells products or services to people from different countries to yours, or people who speak different languages, then you should definitely consider implementing some form of international SEO strategy. SEO gets your business on the map; international SEO gets your business on the atlas! Become a global powerhouse or simply become accessible How to Help Your Site Rank Internationally with SEO

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7 December 2021

Top 10 Social Media Superstars for Independent Business in Wirral

It’s that time again! This week we’re heading over the water to check out some independent businesses in the Wirral and see how they use social media. There are some fantastic little (and big) businesses over there so without further ado let’s get stuck right in! 10) Stratton Oakmont Construction Ltd Instagram Handle: strattonoakmont_ltd What Top 10 Social Media Superstars for Independent Business in Wirral

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29 November 2021

How to Reactivate your Disabled Facebook Ad Account

A disabled Facebook Ad account can well and truly ruin your day – even a Friday afternoon! While your account is down you obviously won’t be able to run any ads and therefore will be missing out on any revenue that your ads bring in. During which time your potential customers may have been swiped How to Reactivate your Disabled Facebook Ad Account

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18 November 2021

7 Examples of Awesome Facebook Ads

Facebook ads are an amazing way to market your business to your target audience. While it might be slightly uncomfortable to think about how much data Mark Zuckerberg and his lot have on us, when it comes to marketing this data can be a godsend for you and your business! It goes without saying that 7 Examples of Awesome Facebook Ads

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10 November 2021

A Simple Guide to Single Page Applications

You may not have heard of single page applications (SPA) before, but you definitely know some examples of them! Facebook, YouTube, Amazon, Twitter, Gmail, Google Maps… these are all examples of SPAs. At Blaze Media, our web design team can work with you to decide on whether an SPA would be right for your business A Simple Guide to Single Page Applications

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3 November 2021

How to Design a Website Layout

So, you’ve got a cracking business idea, your products and services are top notch, and now you just need a website so that people can see what you’re offering. All the hard work’s already done, surely? Unfortunately, putting a website together isn’t as simple as it sounds. It’s like a very confusing jigsaw, where each How to Design a Website Layout

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3 November 2021

How Can Businesses use Social Media to Communicate with Customers?

Using social media for your business can lead you on a merry dance, swinging from feeling like a marketing genius to a cringe-inducing mess in 5 swipes. You can either create a reputation that cultivates repeat paying customers, or you can give people fuel that they’ll use to leave you bad reviews. At the end How Can Businesses use Social Media to Communicate with Customers?

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26 October 2021

How to A/B Test in Google Ads

Unless you’re one of the very few people in the World who are completely and utterly content with your business’ current performance, then you should be actively looking for ways that you can improve! One of the ways that you can continually grow is by making changes to your marketing tools as part of your How to A/B Test in Google Ads

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22 October 2021

Top 10 Social Media Stars in Liverpool City Centre!

Liverpool City Centre is full of wonderful and fantastic independent businesses! With the use of social media, they can produce amazing content to show off their products and services to their followers. At Blaze Media, we love sharing local businesses and today we have the pleasure of bringing you our Top 10 Social Media Stars Top 10 Social Media Stars in Liverpool City Centre!

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13 October 2021

How to Make Images SEO Friendly

Find out how to make your website images SEO friendly and how this can improve your page speed and website performance.

With well crafted alt tags, choosing the perfect size and using responsive images, you can optimise your website for success. Follow the Blaze Media guide to optimising images for your website today.

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They really are experts in their field.

“From initial discussions they were very involved, extremely accommodating and understood exactly what it was we were looking for in our brand development. Bec and her team have enhanced our profiles significantly across multiple platforms, as-well as a newly designed website.

Within a couple of weeks of working together they had transitioned themselves and their content ideas as if they and had known us for years. Their design team have really brought our image to light. Really great team and more importantly a very good bunch of honest, caring people!”

-GL Telecoms

Are you a perfect collaborator? I THINK SO!

“Thank you for the very informative and well-structured SEO and website overview.

This is very helpful information that we will be able to apply moving forward.”

-Roman R

Blaze Media are really on the ball.

“Blaze media are really on the ball with every campaign that we run and are extremely approachable with any queries we may have. We have experienced great return from the work that they implemented and are looking forward to seeing what more we can achieve!”

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