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It’s not only Zuckerberg and Musk who can take your online data and inundate you with a barrage of advertising. Microsoft has their part to play also. Welcome to the world of Microsoft’s UET Insights. UET Insights empowers businesses with a wealth of information about potential customers. In this article we will take a look … The Power of Microsoft’s UET Insights

Check out our expert guide to landing page optimisation that can improve your conversion rate and make the customer journey as simple as possible.

Follow our 7 expert tips to landing page optimisation and how you can measure these optimisations on your website. Click the link to find out more.

Those whizz kids at Google are always cooking up something which is why we’re not surprised that they‘ve updated Google Merchant Centre. Google Merchant Centre Next (catchy name eh?!) is an exciting development in the world of e-commerce and online retailing. It’s like the cooler, more sophisticated cousin of the original. As the successor to … What is Google Merchant Centre Next?

Find out why it is important to make your website stand out and how it can catch the attention of your clients and customers.

Follow these 5 simple tips and make your website stand out in a sea of competition. With better user experience and unique content you can set yourself apart from the competition that will leave them wondering how you did it.

Find out which SEO metrics really matter and how they can help you influence your organic strategy to drive better results.

With these 7 key metrics you can focus your time on the things that matter and don’t need to worry about vanity metrics that everyone loves to talk about online. Your way to create a data driven SEO strategy.

In the marketing world things never stay boring. At the start of July Lord Zuckerberg released the much anticipated Threads platform. Seen as a direct competitor to Twitter, Threads promises to give an interesting dynamic to the social media world. And with well over 100 million users on the platform within the first week and … What is Threads?

Get your business noticed with our 5 simple steps to a successful content marketing strategy.

With clear goals and competitor research, you can make your brand stand out in your industry and give you a more trusted platform that delivers valuable content to your customers every time. Craft your content strategy online today.

“Creating a new website can be a time-consuming and expensive process, but sometimes it can make all the difference for your business.

Check our guide to fins out what are the signals that your website might need a refresh and what are the things that you can do to ensure your new website is set up for more sales and lead generation.

Digital marketing can help your business reach new heights by selling more products and giving your brand more exposure.  The digital marketing world can be daunting and scary to business owners. Maybe it’s because they have zero experience or they simply don’t understand the fancy jargon that comes along with it. I mean who is … 9 Benefits of Outsourcing your Digital Marketing

Discover 6 tips to writing an effective headline for your copy.

Headlines have the power to engage your visitors and drive them to find out more about the information and services you are offering. With these 6 steps, you will be able to write effective copy that can engage visitors and guide them on their purchase journey.

Advertising has been around for hundreds of years. Ever since the first newspaper was printed, ads have been present. Now they have flourished into all aspects of our society. You can’t walk down the street without an advert popping out at you. Those Big Mac billboards are too hard to resist! They’re all designed to … Paid Social Trends for 2023