12 November 2026
GTA 6 Is a Masterclass in Marketing: What Brands Can Learn About Hype, Earned Media and Partnerships
Grand Theft Auto VI is just around the corner, and if you’ve been patiently (and frustratingly) loyal through the 13 years since GTA V, you’ve probably been counting down to the 19 November release date. You might be sitting there wondering, what does the release of a video game have to do with marketing? Well, … GTA 6 Is a Masterclass in Marketing: What Brands Can Learn About Hype, Earned Media and Partnerships

